CarExpert appoints Damon Rielly as its new CEO

CarExpert has today appointed Damon Rielly as its new chief executive officer, effective immediately.

Rielly is an experienced senior executive with in depth industry knowledge in digital startup and growth companies in the Automotive, Realestate, Media, Content and Audio industries in Australia and the wider APAC region.

CarExpert CEO, Damon Rielly (pictured.)

He was most recently the co-founder and managing director of Rielly & Co, a business consulting and non-executive director services for the technology and media industries specialising in business strategy and transformation programs.

Rielly also spent just over three years as the head of Southern Cross Austereo’s AudioOne reporting directly to CEO Grant Blackley.

CarExpert’s publisher and founder, Alborz Fallah, commented: “I’m super happy to announce that CarExpert has signed Damon Rielly as it’s new CEO.

“There is a very distinguished career there of which I won’t bore you with, but I will mention that he was Group CEO, of iCar Asia Ltd (ASX ICQ) which as CEO, he took from zero dollars and got the business up beyond a $300 million valuation on the ASX. The company was recently bought by CarSome for $280 million AUD ($200 million USD).”

He continued: “It’s extremely exciting to have someone of this calibre join and lead our team of car experts. To say that I’m excited (and a little bit relieved to remove the excel icon from my favourites), is an understatement.

“We have so much to do in the coming months and years but I cannot express the level of enthusiasm and positivity I feel for what is coming.”

Rielly told Mumbrella of his appointment: “I am super excited to be appointed as the CEO for CarExpert. As soon as I saw the role become available, I was drawn to it.

“During my time at iCar Asia Ltd, I observed closely the successful growth of the CarAdvice business. The opportunity to join founders, Alborz, Paul and Anthony to build something more amazing with CarExpert is a great opportunity, and one I really wanted to be part of.”

He added:”CarExpert is already the fastest growing new car resource for car buyers in Australia generating the highest quality, unique, unbiased automotive content and we plan to build on this further to become the leading, go-to place for everything in the new car buying journey, from awareness stage all the way through to the decision stage. I can’t wait to get started.”


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