Catch Group launches home styling eMagazine, thehome.com.au
E-commerce group, Catch, operator of Catch of the Day and Scoopon, has announced the launch of a new online magazine, TheHome.com.au.
The new site will feature home and lifestyle information and inspiration from contributors including chef Pete Evans, renovation specialist Cherie Barber, clean living expert Luke Hines and fashion designer Peter Morrissey.
Nati Harpaz, CEO at Catch Group, said he is confident the site will be well-received: “Industry-wide, the homewares category grew by 21.3% last year proving that customers are becoming more comfortable purchasing furniture and homewares online.
“The site will enable Australia’s leading designers, homeware and furniture makers to inspire and showcase their goods, while on the flip side consumers will feel empowered to make more informed decisions on big-ticket purchases.”
Alongside homewares, food and lifestyle will also form a large part of the site with recipes and better living ideas also featured.
Managing editor, George Ierodiaconou, said the site will to share his passion for design, style and trends:“Design and lifestyle go hand in hand.”
“My vision for The Home is to create the most compelling content and the tell the story of the unsung heroes of the design world and those who are passionate about better living.
“I’m thrilled to be offering readers the best ideas and advice as well as the chance to tap into the best prices for premium products.”
