Celebrated copywriter Craig ‘Moose’ Moore has died, aged 56

Celebrated copywriter Craig ‘Moose’ Moore has died, aged 56.

Moore enjoyed a storied career as a senior copywriter at Saatchi & Saatchi, Clemenger, and The Campaign Palace, working with major clients such as Toyota, McDonalds, Commonwealth Bank, Hasbro, and British Airways. He also worked on strategy and product development with Green’s Food, and was a member of the board of Commercial Radio Australia.

Moore was diagnosed with early onset dementia in 2015, at age 46, and retired from copywriting that same year. He was later diagnosed with Alzheimer’s.

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