Celebrity Apprentice debuts with just 566,000 while The Bachelor leaves reality rivals trailing

Celebrity Apprentice pulled its smallest ever audience after returning from  two-year break last night as Ten’s The Bachelor grabbed more than a million viewers ahead of its finale tonight.

Celebrity Apprentice

The Celebrity Apprentice contestants

Nine’s latest reincarnation of the reality show managed just 566,000 metro viewers at 8.40pm, well down on its 2013 debut which drew 866,000 viewers. It was beaten by Dogs That Make You Laugh Out Loud 2, which had 687,000 viewers in the 8.50pm time slot.

The Bachelor was the most watched non-news program of the night with the semi-final at 7.30pm drawing 1.05m viewers for an episode which saw contestant Sarah eliminated, leaving Lana and Snezana as the final contestants ahead of tonight’s finale.

In the same timeslot, Seven’s reality singing program The X Factor slipped below the million mark for the first time this series to 934,000 viewers while Nine’s The Block fell away to 807,000.

On the ABC, in the 8.30pm the second episode of Gruen saw audiences dip from its debut last week with 915,000 people tuning in, compared with 974,000 last week. Satirical comedy Utopia drew 797,000 at 9pm down from 847,000 viewers. A repeat of the Kitchen Cabinet interview between Annabel Crabb and Malcolm Turnbull at 8pm had 615,000 viewers.

In the news races Nine’s 6.30 bulletin was the most watched program of the night with 1.053m while Seven had 988,000 viewers while its earlier 6pm bulletin was a closer contest with Nine having 1.028m compared with 1.012m for Seven.

The closing of the gap in the 6pm slot will please Seven which had 448,000 viewers for its new game show The Chase Australia in the 5pm timeslot with the audience rising to 613,000 in the 5.30pm slot, ahead of Nine’s Hot Seat which had 520,000.

In the breakfast race Sunrise had 389,000 viewers for its New York episode as it continues its world tour, down from 397,000 the day before, while the Today show managed 298,000 in reply.

Top 15 shows
1 NINE NEWS 6:30 Network Nine 1,053,000
3 NINE NEWS Network Nine 1,028,000
4 SEVEN NEWS Network Seven 1,012,000
5 SEVEN NEWS / TODAY TONIGHT Network Seven 988,000
6 A CURRENT AFFAIR Network Nine 984,000
7 THE X FACTOR Network Seven 934,000
8 GRUEN Network ABC 915,000
9 ABC NEWS Network ABC 863,000
10 HOME AND AWAY Network Seven 820,000
11 THE BLOCK  Network Nine 807,000
12 UTOPIA Network ABC 797,000
13 7.30 Network ABC 733,000
14 DOGS MAKE YOU LAUGH OUT LOUD 2 Network Seven 687,000
15 THE PROJECT 7PM Network TEN 686,000

Audience Share
Network 7 19.5%
Network 9 18.4%
Network TEN 16.0%
Network ABC 14.6%
Network 7TWO 4.6%
Network SBS 4.0%
Network 7mate 3.7%
Network GO! 3.7%
Network Gem 3.5%
Network ELEVEN 2.9%
Network ABC2 2.8%
Network ONE 2.4%
Network SBS 2 1.9%
Network ABC News 24 1.5%
Network ABC3 0.5%
Network NITV 0.1%

Total Audience Share
Network 7 TTL 27.8%
Network 9 TTL 25.5%
Network TEN TTL 21.3%
Network ABC TTL 19.4%
Network SBS TTL 5.9%


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