Celebrity vet Dr Katrina Warren launches YouTube pet channel

Celebrity vet Dr Katrina Warren, best known for Channel Seven’s Harry’s Practice, has launched an online pet channel in collaboration with Boom Video, Australia and New Zealand’s YouTube partner network.

It will showcase content created for the 63 per cent of households that own pets and will be simulcast three times a week on Warren’s YouTube page, and has signed up Kong pet toys as its partner.

Boom will assist Warren in the creation, production and content sharing for the new channel which will see Warren share her knowledge and understanding of pets with topics ranging from pet care advice, teaching tricks and providing training techniques.

In a statement she said: “There are over 33 million pets in Australia, but there is a real lack of resources focused on genuinely improving animal welfare by giving their owners the day-to-day advice they need. The show will be a mix of useful tips, insight into the issues facing pets and their owners, and some entertaining videos featuring the Wonderdogs.

“The beauty of today’s online world is not only that there is free access to information right from your living room or backyard, but we can create a real community for pet owners and animal lovers across Australia. By tuning in, viewers will be able to learn the secrets to successfully training and caring for their pets. With love, patience and a few minutes a day people can enrich the bond they share with their own pet.”

Spiro Pissas, commercial director for Boom, said: “The Dr Katrina Pet Channel is being specially crafted to reach people across a number of social platforms, and with a serious lack of Australian online pet entertainment we believe it can ultimately transform the way the industry delivers information to pet owners.”



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