Ad round up: Smith’s ‘MAXX chips’; NRMA and BankWest

A round-up of some of the new campaigns and ads that have hit the airwaves this past week but flown under the radar for PR.

Australian actor Stephen Curry features again in a campaign by Smith’s that promotes their new ‘MAXX’ chips. The commercial promotes the product as the ‘One Up Man Chip’ and shows the men eating the chips as ‘one upping’ others with a bigger stack of cards, longer moustaches and more female attention.

https://www.youtube.com/watch?v=gn5Dd3oi0Tk