Chaser channels the Old Spice guy

The Old Spice guy – or The Chaser’s version of him – makes an appearance on the ABC’s Yes We Canberra tonight.

The Chaser repurposes the Wieden + Kennedy-created ad to focus on the issue of both major parties’ attitude to gay marriage. The original won the Film Grand Prix at this year’s Cannes Advertising Festival.

The campaign also created a social media sensation when Old Spice started posting video responses to Twitter comments.

The Chaser also has its own interpretation of The Coalition’s broadband policy:

Yes We Canberra goes out at 9.45pm on ABC1. Tonight also sees the final outing for the election-themed Gruen Transfer spin-off, Gruen Nation at 9pm.


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