Choice runs ad aimed at informing public about the Trans-Pacific Partnership trade agreement

P0067 TPP ad Mumbrella RGB 800pxChoice has ran an advertisement aimed at informing the Australian public about the Trans-Pacific Partnership (TPP) trade agreement being negotiated in Singapore this weekend.

The ad, which ran in The Australian today, was paid for by more than 11,000 Australians who signed a petition calling on the government to release the draft text of the trade agreement.

Choice CEO Alan Kirkland said in a statement: “Given the government’s reluctance to reveal whether consumers’ interests are on the table, Choice is stepping in to inform Australians about the talks that are dominated by US commercial interests.

“Choice is concerned that the final agreement will be signed off with no scrutiny from the Australian public and media.”

The Trans-Pacific Partnership is a negotiation involving 12 countries, including Australia, Brunei, Canada, Chile, Japan, Malaysia, Mexico, New Zealand, Peru, Singapore, United States of America and Vietnam.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.