Chris Ernst appointed Reprise Media performance director

Search specialists Reprise Media, has appointed Chris Ernst to the newly created  role of performance director.    

The announcement:

September 27, 2012: Search and social media agency Reprise Media has made its third senior appointment in a week, naming Chris Ernst as the agency’s first performance director.

Ernst takes up the new role on October 2nd. He is previously an account director with Reprise Media in London where he was a key leader in search campaigns for clients including Coca Cola UK and the world’s largest brewer, Ab InBev, across the UK and several European markets. Prior to this he was senior search specialist at Mediacom UK working across RBS Insurance, RBS recruitment and Citi International.

Now to be based in the Reprise Media Sydney office, Ernst’s key roles will be to lead the agency’s national search team and drive an expanded product offering across other online and direct response channels.

“This is a new role for us with an expanded focus outside of paid search. Our clients’ online needs are always evolving and we’re moving to accommodate the new dynamics,” said Reprise Media Australia CEO Craig Ellis. “Chris will be a valuable addition to our leadership team, joining David Coats as SEO director and Andrew Hughes as innovation and technology director, which were announced last week, as well as Midu Chandra, our Social Director.

Ernst commented: “Reprise Media and Mediabrands in Australia have developed a reputation as both leaders and innovators in the industry and I look forward to working with the team.”

Source: IPG Mediabrands press release



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