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Chris Platt named MD of UM Brisbane

GPY&R Brisbane campaign planning director Chris Platt has been appointed managing director of UM Brisbane.

Chris Platt named managing director of UM Brisbane

Chris Platt named managing director of UM Brisbane

Platt joins UM after a year-and-a-half at GPY&R and has also worked as a consultant strategist with Haystac and was previously the head of strategy at Carat Brisbane.

UM Australia CEO, Ross Raeburn, said: “Chris is a rare and brilliant talent. Incredibly diverse experience, from the early days of digital media in London, to years of experience in both media and creative agencies in Brisbane, driving success across iconic brands.

His maturity and experience, coupled with his passion and hunger to champion Queensland marketing and brands, made him the perfect leader of Creative Connections and UM in Brisbane.”

Platt said: “It has been a very strong year for UM nationally, with some major new business wins and the creation of great work that has resulted in many top awards. I am looking forward to leading the Brisbane team and being part of the wider UM momentum heading into 2017.”

Platt will take on his new role in January.

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