Clemenger BBDO highlights Aussie talent in new Olympic ad for Foxtel
Clemenger BBDO has launched new TVC for Foxtel ahead of the 2012 London Olympics. The ad features an amalgamation of Australian Olympic athletes showing the determination it takes to make it to the games.
Directed by Ash Bolland and produced by Curious Film, the 45 sec offering is part of a wider campaign that includes print, outdoor and digital.
Print execution
Did Clems do the Traction Digital ad too? Love the jingle.
i really like this although i did think the transitions between the athletes could have had a little more punch