Clemenger BBDO wins MFA Grand Prix for Samsung campaign
The winning Clemenger BBDO team accepting one of their several awards (Mumbrella)
Clemenger BBDO has taken out the Media Federation of Australia’s Grand Prix award for a highly effective Samsung campaign that used activations across train networks to reach 6 million Australian gamers.
The MFA’s award night – held at Sydney’s Randwick Racecourse – also saw Atomic 212 founder Barry O’Brien inducted into its Hall of Fame and honoured former MFA chair Peter Horgan for his decade of service to the organisation.
MC Claire Hooper gets the crowd going at the start of the night (Mumbrella)
