Clems Brisbane wins ULDA after 30-agency pitch

Clemenger BBDO Brisbane has won the advertising account of Queensland’s Urban Land Development Authority.

The announcement:

Following a highly competitive pitch process involving 30 agencies, Clemenger BBDO has been appointed by Queensland’s Urban Land Development Authority (ULDA) to develop the organisation’s brand and positioning across its flagship developments and lead an integrated approach to digital campaign delivery across all of its developments.

Clemenger BBDO Brisbane Managing Director, Kurt Viertel, said the campaigns, which would commence immediately, would involve creative and digital campaigns aimed at delivering the ULDA’s vision for sustainable and affordable communities across the state, and to ultimately achieve each project’s sales targets.