Coca-Cola launches Christmas Truck in Australia
Coca-Cola has partnered with the Salvation Army to bring its Christmas Truck to Australia.
The announcement:
Coca-Cola Australia has today launched its new ‘It Feels Good to Give’ Christmas campaign, in partnership with the Salvation Army, which will be headlined by the arrival of the iconic Coca-Cola Christmas Truck in Australia for the first time. The campaign aims to create a memorable connection with Coke at Christmas, via brand experiences and emotive content, in moments when families are coming together to celebrate.