Coles Insurance tells Aussies to get back to ‘what really counts’

Zanda Wilson

April 20, 2021 11:04

Coles Insurance has launched a new marketing campaign centred around a ‘what really counts’ positioning.

Created with TBWA\Melbourne and OMD, the campaign highlights how Coles Insurance can assist customers, so they spend less time worrying about coverage and get back to the good things in life.

https://www.youtube.com/watch?v=604sG7F1s2k&ab_channel=ColesFinancialServices

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Zanda Wilson

Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.

Topics

Brian Patto Coles Coles Insurance OMD Patrick Barbaro TBWA TBWA Melbourne

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Coles Insurance tells Aussies to get back to ‘what really counts’

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