Commercial radio revenue recovery continues in March quarter
Advertising revenue for commercial radio stations has continued to improve, according to first quarter figures for 2021 reported by Deloitte.
Despite a 3.76% decline compared to the March quarter 2020, a positive result has helped metropolitan advertising revenue reach $153.418 million, no doubt thanks to restrictions being slowly eased across Australia.
Australia’s largest metro market, Victoria, only recorded a 0.12% fall in comparison to the same period last year, to $52.157 million in the figures released by industry body Commercial Radio Australia (CRA).