‘I’m still in Melbourne’: Commonwealth Bank showcases its local call centres

Commonwealth Bank has released a new campaign highlighting that its call centres aren’t overseas.

The 30 second television commercial shows Gordan ringing the call centre from his house only to find out it is his high school friend Ishan on the other end of the phone.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.