News

Competition between Nine and Seven heats up as viewers tune in to tennis and cricket

Seven won the ratings battle last night as the Australian Open moves into week two, but the most-watched individual non-news program of the evening was still the One Day cricket.

Australia consolidated its One Day International test series win last night, bringing the tally up to three wins out of five games. Pakistan and Australia is set to play the last dead rubber game on Thursday.

The cricket managed an average metro audience of 947,000 compared with the broadcast of night seven of the Australian Open which saw 931,000 tune in to Seven’s main channel, according to OzTAM’s overnight preliminary metro ratings.

Roger Federer’s win and Andy Murray’s loss helped the tennis to become the most popular show for the key advertising demographic 16-39, while Nine News was the most popular for the 18-49s and 25-54s.

Seven finished the night with 28.6% with Seven News being its most watched program, with 1.140m tuning in ahead of night seven of the tennis and the day session, which pulled 382,000. Weekend Sunrise managed 317,000 and was the only other non-sport show for the channel to make the top 20.

Nine came in second position, managing an average overall audience share of 21.4%.

With a new set and Peter Overton’s return to air, Nine News was the most watched program for the evening, with 1.183m. Session one of the cricket pulled 870,000 viewers ahead of the pre-match, which saw 297,000 tune in. Weekend Today was the other program making up the top 20 for the channel, pulling 239,000.

ABC beat Ten for third spot on Sunday night with a share of 9.0%, seeing 618,000 tune in for ABC News and 490,000 for Grand Designs, ahead of Midsomer Murders which managed 430,000.

Channel Ten had a share of 7.5% pulling 402,000 for Ten Eyewitness News followed by 301,000 for Family Feud and the screening of The Best Exotic Marigold Hotel, which managed 290,000.

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