Coopers and KWP partner to spruik ‘iconic’ beer on Australia Day

Coopers teamed up with Ooh! Media over Australia Day to highlight its “iconic Australian beer”, on one of Australia’s biggest advertising roadside viewing days of the Australian calendar, according to Coopers.

The campaign, created by KWP, ran on 40 billboards nationally including Sydney and Melbourne airport.

Ooh! Media announced it was its largest campaign in terms of scale to date.