News

Cosmo to let ‘our readers’ decide after nominating Sonia Kruger for Woman of the Year

The elephantine lead times of magazines has left Bauer and its top fashion brand Cosmopolitan scrambling after it nominated Nine star Sonia Kruger in its Women of the Year Awards months after her on-air call for a ban on Muslim immigration.

sonia kruger today show muslim commentThe September edition of the magazine featuring the awards hits the stands this week, but the nominees for the awards were set in stone before Kruger’s comments about Muslim immigration went to air.

Having named Kruger as one of the four finalists in the TV presenter category, it has since released a statement saying her views were in no way endorsed by the magazine.

“Cosmopolitan would like to make it clear the nomination of Sonia Kruger in the Fun Fearless Female Women of the Year Awards was made for the September issue of the magazine and before her comments on immigration and other issues were made,” a spokesperson told Mumbrella.

“The political, professional or personal views of any nominee are in no way endorsed or supported by Cosmopolitan. This applies to remarks made by Ms Kruger.

“Our readers will decide which of these nominees deserves to win.”

Kruger unleashed her rant against Muslim immigration on Today in July, saying she agreed with right wing commentator Andrew Bolt and wanted Muslim immigration to be stopped.

“Personally I think that Andrew Bolt has a point here, that there is a correlation between the number of people who are Muslim in a country and the number of terrorist attacks,” Kruger said

Today show co-hosts Lisa Wilkinson and David Campbell looked on stunned as Kruger made her statement, before Campbell said he would like to see freedom of religion.

The comment’s caused an uproar and the presenter then went to Twitter to try and explain herself, saying that as a mother she had fears and that she should be able to have the conversation.

“As a mother, I believe it’s vital in a democratic society to be able to discuss these issues without automatically being labelled racist,” she tweeted at the time.

Kruger was subjected to a stream of social media abuse after her comments.

The presenter took several days away from the show before returning to offer a clarification of her views and saying the images she had seen after the Nice terror attacks had left her deeply upset and concerned such an act could happen in Australia.

Ironically the same edition of the magazine featuring her nomination, also features the launch of Cosmopolitan’s campaign featuring celebrities highlighting the devastating effects of emotional and verbal abuse.

NRL Footy Show co-host Erin Molan, Wentworth and Rake actress Danielle Cormack, supermodel Robyn Lawley, 800 Words actress Michelle Langstone and media personality Anna Heinrich have all joined to support the campaign, despite not being victims of such abuse themselves.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.