F.Y.I.

Cox Automotive appoints new media partnership and sales directors

Cox Automotive, the operator of CarsGuide, Autotrader, Kelley Blue Book and Joyride, has announced Brodie Taylor will take on a new role as director of media partnerships while Maddie Harris becomes group sales manager for Victoria and South Australia.

The announcement:

Cox Automotive Media Solutions promotes Brodie Taylor to role of Director of Media partnerships and Maddie Harris to role of Group Sales Manager for Victoria and South Australia.

Cox Automotive Media Solutions who operate CarsGuide, Autotrader, Kelley Blue Book and Joyride have announced a series of promotions that reflect the company’s continued growth in Australia.

Brodie Taylor will take on a new role as Director of Media Partnerships.
This role will continue to see her building valuable agency relationships, but also working directly with car manufacturers to develop and deliver a range of new, strategic marketing solutions including bespoke content and specific new car products. These new initiatives will provide partners with a deeper connection with CarsGuide audiences.

Brodie has been with CarsGuide for five years and has been a major contributor to the success of CarsGuide’s growth within the Melbourne market.

Carl Davies, National Sales Director at Cox Automotive Media Solutions said “Brodie has outstanding knowledge and passion for this industry. As our business looks to develop new strategic offerings, she’s the ideal person to collaborate and deliver value for our partners.”

Taylor said: “2019 is shaping up to be a really exciting, yet challenging year ahead. I’m thrilled to have this opportunity and look forward to working with our partners and unlocking new strategic opportunities for them.”

In addition, Maddie Harris has been promoted to Group Sales Manager for Victoria and South Australia, a key market given the prominence of car manufacturers. Maddie will take over the management of the Victorian team and drive media revenue growth.

Davies said “I’m delighted to reward Maddie’s dedication and hard work with this promotion. She’s highly collaborative and partner-focused – so I know she’ll do a terrific job.”

Harris Said: “My focus is on delivering business results for our partners. I’m really looking forward to leading the team down here in Melbourne and delivering further growth for us and our clients.”

From a Cox Automotive media release

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