F.Y.I.

CRA hosts HEARD 2024, radio stars and marketing leaders set to attend

The power players of Australian radio and marketing are set to gather at HEARD 2024 – “a major new audio event … presented by Commercial Radio & Audio (CRA)”.

The announcement:

Australia’s most iconic radio personalities and incisive marketing minds will meet at HEARD 2024, a major new audio event on 15 February that will showcase the power of audio and presented by Commercial Radio & Audio (CRA).

HEARD 2024’s star-studded lineup includes commercial radio stars Amanda Keller, Kate Ritchie, Carrie Bickmore and Deb Knight, alongside brand and thought leaders including Mark Ritson and Adam Ferrier.

Hosts Tim Blackwell and Joel Creasey and performances from Mitch Tambo will ensure HEARD 2024 is entertaining as well as rich with content.

“CRA and the commercial radio networks are proud to launch HEARD 2024, a major new audio event for media agencies and their clients.” said Ford Ennals, CEO of CRA.

“HEARD 2024 will be information-packed while celebrating the importance and vitality of the fastmoving audio market.”

The free half-day event at the Ivy Ballroom includes a networking lunch for an expected audience of 500 leading executives from media agencies and client organisations.

“HEARD 2024 is our chance to excite media agencies and the advertising industry with the latest information on how to use audio to maximise campaigns,” said Jo Dick, chief commercial officer of CRA.

“With creativity at its core, radio advertising delivers cost-effective results and can impact consumer brand engagement like no other medium.

“When we add podcasting and radio streaming into the ad mix – the opportunities for advertisers are limitless,” Jo said.

HEARD 2024

The Australian audio industry’s annual showcase

Where: Ivy Ballroom, George Street
When: 15 February, 2024. Registrations from 8:30 am

Tickets are strictly limited.

Source: Commercial Radio & Audio

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