Dropping the kids off at the pool and laying a cable among visual gags in Who Gives a Crap campaign

A new ad for toilet paper brand Who Gives a Crap uses a series of visual gags on euphemisms for having a poo, from dropping the kids off at the pool to dropping logs.

Melbourne’s CHE Proximity has created the new campaign urging Australians to ‘give one crap a day’ for the toilet paper brand, which donates 50% of its profits to help those without access to proper sanitation.

https://www.youtube.com/watch?v=NhmmTFZvn_w

In the ad ordinary Australians explain how people can help those less fortunate than them by changing their loo roll purchasing habits, whilst acting out a series of visual metaphors.