Cripps Master’s toast-carving tribute to Tasmania
Cripps Master has carved animal shapes out of toast in a new campaign to promote its range of breads and celebrate its Tasmanian heritage.
AT+M Integrated Marketing was the agency behind the campaign.
The campaign was also run on radio, print, cinema, social media and online.
Credits:
Creative Director: Jonathan Cant
Writer: Jonathan Cant
Art Director: Eddie Mallinson, Jonathan Cant
Agency Producer: Eddie Mallinson
Account Manager: Shaun Cooper
