DDB recreates Phyllis Robinson’s speech for International Women’s Day
DDB has celebrated International Women’s Day by recreating Phyllis Robinson’s 1959 speech to the American Association of Advertising Agencies using lead female talent within the Omnicon agency.
Robinson was the first female copywriter and first chief copywriter at DDB, hired in 1949. She was also a foundation employee at the New York agency, working across many iconic ad campaigns.
DDB’s International Women’s Day celebration
Those featured in the narration include female leaders from Australia and New Zealand, as well as New York, London, China and Mumbai.
“Phyllis broke every rule and opened doors for many women (and men) who followed,” said Priya Patel, managing director at DDB Sydney.
“She promoted an atmosphere of creative freedom, where people had the opportunity to take chances and make bold moves, where people listened to the opinions of others even when they were nothing like their own, and every idea was welcome and considered. Her legacy lives on in Australia and around the world.”
