Camp Australia reveals first rebrand in 30 years

Outside School Hours Care (OSHC) provider Camp Australia has unveiled its first rebrand in 30 years, with the organisation revealing the old brand no longer reflected its values.

Camp Australia’s new branding was designed to show off the organisation’s core beliefs, placing children at its centre.

The OSHC provider has been hit with a series of fines for regulatory breaches in previous years, but Camp Australia says the rebrand isn’t about forgetting its past, but rather a way of continuing to improve.

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