Digital agency Lash Creative picks up Nong Shim account as brand looks to raise profile

Screen Shot 2015-05-07 at 9.18.01 AMDigital agency Lash Creative has been handed the marketing duties for South Korea-based FMCG brand Nong Shim as it looks to raise its profile in Australia.

The company, a processed food manufacturer which specialises in instant noodles, is a household name in Asia but is relatively unknown in Australia despite distributing products through Coles and Woolworths.

The majority of sales are believed to be from Asian customers.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.