Digital Chameleon launches Luminate
Digital media and marketing learning company, Digital Chameleon has launched a new online data and analytics course, Luminate.
The announcement:
Sydney 12 October, 2012: Following on from the launch of Accelerate: Brand Publishing in June, Digital Chameleon announces the launch of its new e-learning course on data and analytics.
The Luminate course is composed of an overview module and three main modules covering key concepts, including Big Data, Media Attribution and Analysis and Execution. Each module includes interactive content, audio, video, exercises and quizzes, all designed to make the learning experience both informative and engaging.
Experts and practitioners in both Australia and the US provided additional insight and perspective to ensure learners are conversant with the latest thinking on data and analytics.
“The Luminate course was designed in response to queries from marketers, media and agency professionals who are keen on getting up to speed on the challenges and opportunities that data represents,” says Patty Keegan, Director of Digital Chameleon. “Our Luminate course provides professional marketers with a convenient, self-paced path to learning more about how to put data to work.”
The Luminate e-learning course includes access to the modules, online resources and access to the Digital Chameleon e-learning social network.
Source: Digital Chameleon press release