Domain delivers personalised signage for Aussie property hunters, via Howatson+Company campaign
Domain has released a new campaign designed to assist Australians in traversing the unpredictable housing market, via Howatson+Company.
The real estate website’s latest advertising work extends its ‘know what we know’ platform – a campaign that launched around the beginning of September 2023, with actors, Rose Byrne and Bobby Cannavale, starring in it.
Domain’s latest campaign brings to light the necessary compromises and choices people have to make when they’re on the hunt for a new home. It goes beyond the standard “bedrooms and postcodes” decisions, instead choosing to acknowledge “far more complex and bespoke choices based on what’s right for them”.
