Seven’s Downton Abbey audience continues to lift, as Nine’s AGT viewership slips again

UK drama Downton Abbey boosted its audience week-on-week last night, recording an audience of 849,000, up marginally on the 842,000 it achieved last week.

Downton AbbeyThe drama had a strong lead-in on Seven, coming on at 9:00pm after My Kitchen Rules, which had 1.57m metropolitan viewers – down 117,000 viewers on last week but still well ahead of anything else on TV last night.

Over on Nine, Australia’s Got Talent has lost audience for the third straight week, falling from 851,000 two weeks ago, to 736,000 and now 683,000 last night. 

The result saw AGT come fourth in its timeslot with Ten’s I’m a Celebrity Get Me Out of Here! relatively stable with an audience of 685,000 viewers while 7.30 had 744,000.

At 8.40pm The Farmer Wants a Wife also slipped in audience recording an Oztam preliminary audience of 496,000.

My Kitchen Rules dominated all the key advertiser demographics of 16-39s, 18-49s and 25-54s.

The declines in audience hurt Nine’s share with the main channel having an audience of 16.7% compared to Seven who won the night with 26.8% while the ABC beat Ten with 15.4% compared with 13.3%.

Disclaimer: The Seven Network is currently advertising on this website.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.