Communications agency Engine Group has won the business for Shot and Go energy drink and matchmaking company StewartSparks.
Engine has been appointed to launch shot and go energy drink, nationally. Shot is produced in Austria, just a few blocks away from where Red Bull is produced and will take on the big 3 players in the Australian market. Engine has been tasked to find a unique ownable brand position for Shot that separates the brand from the sea of sameness that currently exists in the energy drink space.
StewartSparks has also appointed Engine to promote their services, primarily in the PR space.
StewartSparks is a team of professionals assisting men looking for a genuine long term relationship through a range of tailored services. The personal process is one on one and face to face allowing StewartSparks to carry out bespoke ‘recruitment’ of potential partners, provide dating advice and styling. As a ‘headhunter for love’ StewartSparks provides meaningful results for clients.
Source: Engine press release