EssenceMediacom, Initiative and more named finalists for 2024 MFA Awards

June 3, 2024 7:00

Campaigns for Tennis Australia, Telstra, KFC and more are among the slew of finalists for the 2024 MFA Awards.

The nominees for this year’s awards from the Media Federation of Australia are a broad mix of multinationals and local indie bodies, large and small agencies, and partners.

Chosen by a panel of over 100 judges (with close to half of them being client chief marketing officers), the works needed to satisfy the three attributes that made up the judges’ criteria – “effectiveness, long-term business growth and media agencies’ industry purpose of We Are The Changers”.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Matthew Leong

Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.