Ex-AIMIA boss Butterworth joins Fintech and marketing specialist Gruden Group

August 16, 2016 10:45

Just months after luring adland veteran Tim Parker as CEO, fintech and digital marketing platform specialist Gruden Group has enticed another executive from the marketing sphere, with former Australian Interactive Media Industry Association CEO, John Butterworth, appointed to head its digital services division.

The listed company announced the appointment this morning, with Butterworth taking on the role of head of digital.

Gruden has also recruited former managing director of digital at Moon Communication Group, Gavin Gorazdowski, to head its Mobileden transaction platform business.

Parker said the two appointments were an important step in the evolution of the business.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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1 COMMENTS

blc1981 16 Aug 16

Not really relevant to the story per se but can’t help notice (apart from the ‘g’) Gruden’s logo being rather similar to our favourite adland TV Show on the ABC. 🙂

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