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Ex-Clems Adelaide creatives Greg Knagge and Geoff Robertson launch agency

Creatives Greg Knagge and Geoff Robertson have started their own agency – ten days after leaving Clemenger BBDO Adelaide after a decade of service.

Called Nation, the agency “offers an alternative to the traditional agency model with less layers and process,” a press release reads.

The agency describes itself as “a collective of strategic, creative and production people” with a “simpler structure allows a more responsive, more cost effective alternative for clients.”

The duo said they left Clems on good terms. “We loved our time at Clemenger. But we have both felt for some time that we were ready for a new challenge,” said Robertson.

Nation is now going on the new business offensive and is hiring new people.

“We’re obviously keen to talk to anyone looking for a genuine alternative to what’s currently on offer,” said Knagge.

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