Extreme weather events form the centrepiece of Suncorp’s new storm season campaign
Suncorp is taking Queenslanders on a trip through the state’s worst extreme weather events in recent history as a reminder of the threat of storm season.
The Suncorp storm season campaign is a staple in the brand’s marketing mix, paying homage to its roots in Queensland and alerting its customers in the state of the importance of being prepared for the worst.
Last year’s storm season campaign featured former NRL star Johnathan Thurston, but this year’s ad takes a different approach, contrasting the laidback Queensland lifestyle with some of the state’s biggest storm disasters.