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Eyeota appoints Andrew Gilbert as ANZ commercial director

Audience data analytics service Eyeota has appointed Andrew Gilbert as commercial director for Australia and New Zealand.

Gilbert has previously worked at Integral Ad Science (IAS), Vodafone and Ikon Communications.

Aaron Jackson, international managing director at Eyeota, said Gilbert would be instrumental in the business helping clients.

“Andrew has a deep understanding of the programmatic landscape and the digital agency ecosystem across the ANZ markets. From his time in a leadership position at IAS, Andrew understands the importance of a strong and consistent data strategy for clients through all facets including insights, planning and activation,” he said.

“We are thrilled to have Andrew join the Eyeota Sydney team; he will be instrumental in our continued focus to help data make sense for our clients.”

At IAS, Gilbert led the sales and account management team, and was previously Vodafone Australia’s digital marketing manager for performance, data and search.

“This is an exciting time to be joining Eyeota as marketers begin to see the need for high quality, privacy-compliant audience data to enrich their marketing strategies,” said Gilbert.

“I’m very excited to begin working with the team and our partners to help deliver trusted data solutions for the Australia market.”

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