F4WARD appointed to handle PR and influence for Magnum Chocolates
Boutique PR and influence consultancy F4WARD Agency has been appointed as the consumer PR and influence agency partner for Magnum Chocolates.
The appointment will see the agency supporting the launch of Unilever’s Magnum ice cream brand into chocolate in Australia later this year.
Fergus Kibble, F4WARD founder said: “We are really looking forward to launching MAGNUM Chocolates, and helping Kinnerton drive consumer trial and advocacy. There is a lot of “brand love” for MAGNUM ice cream here in Australia, and we want to help MAGNUM Chocolates continue that heritage.”
