Dr Mumbo

Fairfax boss: We were working on our iPad app before Steve Jobs had even been born

Fairfax boss Brian McCarthy is of course widely acknowledged to be a media visionary.

But Dr Mumbo had no idea just how much so, until viewing this video interview with the bigwig by journalist Paul McIntyre.  

McCarthy informs the AdNews viewers that unlike other “noisy” publishers, Fairfax has been working  hard behind the scenes on its iPad apps. (2m;30s on the video)

And how long for, asks McIntyre?

“We’ve been developing these apps for at least six, seven, eight months,” says McCarthy.

Which was impressive, seeing as at the time the interview was uploaded, only four months had elapsed since Apple announced the iPad.

A visionary indeed.


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