Fairfax Media launches bi-annual Spectrum Magazine to bolster event

Fairfax Media is set to launch a new bi-annual magazine that will highlight events on Australia’s performing and visual arts calendar, as the publisher looks to grow its event with the same name.

screen-shot-2016-11-02-at-8-35-59-am

Launching this Friday, Spectrum Magazine will be inserted in The Sydney Morning Herald and The Age and in AFR Weekend.

The launch of Spectrum Magazine follows on from Fairfax managing director of life media and events Andrew McEvoy admitting the company had work to do in developing its Spectrum event.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.