Fairfax’s Cola to head IAB

Tim Burrowes

July 17, 2009 9:47

Fairfax Digital’s COO Nic Cola is the new chairman of Australia’s Interactive Advertising Bureau, succeeding Yahoo!7’s Rohan Lund.

Cola said: “We will be working towards two key goals for the year – advancing our efforts regarding online measurement and ensuring we build awareness and trust in online as a brand building medium for marketers.”

Lund added: “There is still a lot of work to be done to further demonstrate the value of online advertising but we’re definitely on the right track.”

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.