Financial services firm Dixon Advisory ‘breached Australian road rules’ in ad, says ASB
A print ad for finance and investment firm Dixon Advisory has fallen foul of the Ad Standards Board.
The ad, which appeared in The Australian, shows a couple on a scooter, both wearing helmets although the male’s strap is not fastened.
A complaint to the Ad Standards Board said: “The law states the helmet must be securely fastened, this advert has disregarded this fact and could lead to persons acting in the same manner which could in turn lead to very serious outcomes if not fatal.”
Just when you thought the ASB couldn’t get any more pathetic or pedantic…
Perhaps Dixon Advisory should get an ad-agency, and then a). no more code breaches and b). no more shit looking ads that falsely stereotype their TA. How many fucking pensioners do you know that ride scooters with or without a strap done up?
Coz ad agencies never produce ads that breach codes?!
It’s just common sense, really.
It’s clearly a photo taken in Europe so they’re probably also driving the wrong way down a one way street and no one gives a sh1t.