Fintech startup, Superhero launches first major brand TVC
Fintech trading platform Superhero has launched its first brand TVC, ‘The Floor Is Yours’.
The new campaign comes via independent agency Hardhat, which aims to showcase the flexibility, easy and affordability of investing through the Superhero platform.
Cutting a path through a chaotic trading floor, the ‘Hero’, “representing the next generation of confident and savvy investors”, opposed to the past out-out-date and unorganised practices.
Still from photographer Craig MacLean
