Fitness First partners with Mardi Gras
Health club Fitness First has partnered with Sydney’s Gay and Lesbian Mardi Gras festival in a sponsorship arranged and managed by Pink Media Group.
The announcement:
World leading health club, Fitness First, has today announced its sponsorship as a major partner of the 2014 Sydney Gay and Lesbian Mardi Gras.
Fitness First’s Head of Marketing, Anthony McDonough, said that the organisation was proud to be associated with the festival and supporting the LGBTQI community.
Congratulations to Fitness First getting involved with Mardi Gras! Well done Pink Media Group for bringing this partnership together. Now I’m off to the gym!
Nice alignment. Well done to both brands!