Flagstaff Studios wins Siren Awards round four for Carlton Mid ad

Miranda Ward

December 12, 2014 2:40

A Carlton Mid campaign created by Melbourne agency Flagstaff Studios has won the fourth round of the Siren Awards after also winning the Campaign category.

‘The Last Race, No Coincidence, Correct Weight’ radio ad campaign utilised the racing season to call upon mates to ‘stay a little longer’ and enjoy a Carlton Mid.

The three 30-second ads were written by Richard Williams and Ant Phillips and directed by Paul Le Couter.

Flagstaff Studios also won the Single category for the Carlton Mid ad ‘The Last Race’.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.