Flight Centre marks 12 months of international border closure with full page ad

Flight Centre has taken out a one page ad in News Corp Australia’s The Australian to mark the anniversary of the border closure.

The announcement:

To mark the one-year anniversary of Australia’s international border closures, and the day that the global travel industry changed forever, Flight Centre has taken a full-page ad in The Australian today.

In an open letter to all Australians, Flight Centre founder Graham (Skroo) Turner, reflects on the challenges each and every Australian has faced over the past 12-months.

It is intended as a message of hope, with the future of travel looking brighter once again and Turner thanking both customers and Flight Centre employees, past and present.

Turner explains: “In Flight Centre’s almost 40 years of operation, we have never been through anything as disruptive as what the last year has thrown at us. Overnight, our business went from making travel dreams come true, to orchestrating rescue missions.

“I’ve been incredibly moved by the stories of our people at Flight Centre, inspired by those in the wider travel industry and by the support of our customers. I want to acknowledge the support of our brand.”

“I am proud to say that our expert team of travel agents have brought home over 20,000 Australians that were stuck overseas since the pandemic started, and we have refunded $1.3 billion (and counting!) in refunds to Flight Centre clients for cancelled holidays,” Turner adds.

Flight Centre is starting to see a strong upwards trend for interstate domestic travel with domestic air ecommerce customer numbers moving from 53% of prior year bookings in January to 86% in March.

Encouraging signs of the return of international travel are also prevalent with the Australian Federal Government this week announcing an anticipated Singapore bubble from July 2021 and New Zealand announcing it could decide as soon as Monday to open a quarantine-free travel bubble with Australia from mid-April.

Source: Pepr Agency media release


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