Flight Centre’s Corporate Traveller launches first campaign with Apparent
Flight Centre Travel Group’s flagship B2B brand, Corporate Traveller, has launched a new campaign via newly appointed full-service agency, Apparent.
In the agency’s first work for the brand, ‘All Heart, No Hassle’ hopes to take the corporate out of Corporate Traveller. A series of scenarios feature playful headlines including ‘We’re friends with (travel booking benefits’ and ‘Corporate by name, not by nature’.
