Opinion

Ford’s social media fail

May 5, 2009 4:03
by

So, Ford sent out some emailers, put up some banner ads, sent out an ‘SMR’ to the wrong people, generated a woeful response to an auction, a sad Facebook membership and a tiny Twitter following.

Alexander McNabb on how Ford is spinning social media “success”

Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.

topics Ford social media
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