Former Kantar global head joins Ipsos Australia

May 26, 2025 11:02

Ipsos has appointed the former global head of creative at Kantar as its new creative excellence leader in Australia, effective immediately.

Daren Poole will lead the market researcher’s creative development in Australia.

Ipsos said he will help clients navigate the fragmented advertising ecosystem and “lean into” AI advances.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.

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Former Kantar global head joins Ipsos Australia

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