Former Naked MD Tim Kirby launches new offering Galore

February 18, 2021 9:11

Former Naked Australia, managing director of Tim Kirby, has launched a new creative business, Galore. Kirby stepped down from his role at Naked when it absorbed into BMF.

The business is founded on the principle of harnessing “diverse creative thinking” to “deliver fresh solutions”. It aims to overcome challenges that Kirby believes hold back the traditional creative services industry from broader engagement with businesses.

“Our industry has become too homogenous in how we recruit and how we think about problem-solving for clients,” said Kirby. “The way most agencies are structured, and how they traditionally charge for work, acts as a handbrake to delivering more diverse thinking. So that’s something we are looking to challenge with Galore.”

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.