Former Nine exec Alexi Baker joins NRL as EGM of customer and digital
The NRL has appointed former Nine exec Alexi Baker to the newly created role of executive general manager, customer and digital.
Baker spent just over nine years at Nine, leaving as managing director of commercial in October last year.

Alexi Baker
“Confirming Alexi Baker will join the NRL as executive general manager: customer and digital,” an NRL spokesperson stated to Mumbrella.